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Marketing is the process of moving all products and services from the concept phase to the consumers. Many think it is about providing value to the customers. It might seem easy to outsiders, but marketing is an important and complicated process.

A marketer making research.
A marketer making research.

You can find countless tips on how to be a better marketer in books and websites. Here, I have jotted some of the most important things every marketer should know. Without these, marketing is incomplete.